I’d like to take a few moments to share results from an Online Reader Survey, which was conducted by Verified Audit Circulation about Central Florida Health News magazine. The 18-question reader survey was designed to gather information from our Central Florida Health News readership about your demographics, lifestyle, education, reading habits, and consumer preferences. Respondents were invited to take the survey through promotions in the magazine, the Central Florida Health News website, and a request sent by mail exclusively to our readers.
Some of the interesting data from this survey shows us that 60 percent of our readers are women, over 40 percent have children still at home, and of these kids most are planning to go to college. Our readership is fairly affluent, with 75 percent plus households reporting an average income or greater. Additionally, you responded with some great feedback regarding the content of Central Florida Health News: 55 percent of you rated the overall quality of the magazine as “excellent” and all of the respondents rated it as “satisfactory or better.” That interesting survey result leads me to my next point . . .
Thank you to our dedicated content staff and correspondents! It’s because of you that the survey came back with top marks, way to go! Thanks again also to the Polk County Medical Association for their consistent supply of feedback and active collaboration. There are not many publications that can say they have a team of physicians as liaison editors and we appreciate their insight and direction. Thanks to our advertisers, it’s your confidence that keeps the publication in circulation. And finally, to the readership: Your loyal patronage to the businesses advertising in this magazine and your dedicated readership is what makes it all come together.
On the next three pages, you’ll be able to find out more about the results from the survey. As always, we welcome your feedback, comments, and questions regarding anything you read about in the pages of Central Florida Health News. Thanks for reading and connecting with us!
Nelson Kirkland, Publisher
